Mi India launched Mi 4, for Rs. 19,999 and Sold out at 15 seconds

Mi India launched a new flagship in India, Mi 4, for Rs. 19,999.Also introduces MIUI 6, a visually stunning update to its software

Mi India, one of the fastest growing mobile Internet companies in India, announced today the launch of its new flagship device, the Mi 4, for Rs. 19,999.

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Mi 4 is a beautifully designed 5-inch device that is packed with powerful specs. It is powered by a 2.5GHz Qualcomm Snapdragon 801 quad-core processor, comes equipped with 3GB of RAM and 16GB of internal memory and runs on a 3080 mAh battery. Mi 4 also includes a 13 -megapixel rear camera, and an impressive wide-angle (80°) front-facing camera of 8 megapixels, both with an unprecedented f1.8 aperture.

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Mi 4 was on sale on February 10,exclusively through its e-commerce partner, Flipkart and was sold out in 15 seconds.

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Mi India also took the wraps off MIUI 6, a major update to its Android ROM. MIUI 6 is MIUI redesigned in its simplest form, with beautiful colour and motion graphics throughout, and all unnecessary distractions stripped away so you can focus on your content. It is visually stunning, and amazingly simple. MIUI is one of the world’s most popular Android-based platforms with over 85 million users worldwide.

Hugo Barra, Vice President, Xiaomi Global, said: “I am truly excited to be bringing the Mi 4 to India, after listening to the feedback of so many fans. The Xiaomi team has put a lot of effort into designing a gorgeous device packed with powerful specs, and I trust that Mi 4 will be warmly welcomed by all our Indian fans. I believe India Mi fans will love MIUI 6, the most exciting update to our software platform to date.”

Manu Jain, Operations Head, Mi India, said: “The Mi 4 re-affirms our commitment to bring more Mi products to India. We will continue to work on offering our Mi fans incredible value as we introduce even more great devices in the coming year, and the best user experience ever.”

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Mi 4 Specifications
5-inch HD IPS LCD display, 1920 x 1080p Full HD (441 ppi)

2.5GHz quad-core Qualcomm Snapdragon 801 processor

Adreno 330 GPU

Super-slim Corning Glass with One Glass Solution (OGS) technology

3080 mAh Lithium-ion polymer battery, Quick Charge 2.0
3GB LPDDR3 RAM, 16GB eMMC 5.0 flash memory
13MP rear camera (f1.8) and 8MP front camera (80° wide-angle, f1.8)

MIUI 6 based on Android 4.4.4
The Mi 4 will be supported by Mi India’s 66+ service centres, including five exclusive Mi service centres in Delhi, Bangalore, Mumbai, Hyderabad and Cochin to ensure a robust after-sales service and a hassle-free customer experience.

About Xiaomi

Xiaomi was founded in 2010 by serial entrepreneur Lei Jun, who believed that high-quality technology doesn’t need to cost a fortune. At Xiaomi, we’ve brought together smart people from Microsoft, Google, Kingsoft, Motorola, Yahoo and other IT companies from around the world to bring that vision to life.

We create remarkable hardware, software, and Internet services for and with the help of our Mi fans. We incorporate their feedback into our product range, which includes the Mi 3, Redmi 1S, Mi TV, Mi Box and other accessories. We sell direct to customers to keep our prices competitive.

All further information about the launch, including price, date of sale and our customer support phone number, will be shared on the Mi India Facebook page.

Mi brand
“Xiaomi” is our company name and should be used when referring to the company.
“Mi” is our brand and should be used to refer to all of our products. Examples include Mi TV, Mi Box, Mi 3. We also refer to our products generically with terms like “Mi phones” and “Mi devices”. Our website is Mi.com.

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